How to Approach Voice Over for Family Friendly Commercials Summer time and the living is full of family friendly get-togethers and outings and commercials offering advice on what to do to keep everyone happy and how to save money doing it. To be able to serve Mom, Dad, the kids, Grandma and the clients as well, we as the voice over actors have a few things to keep in mind regarding how to approach these enticing little packets of advertising invitation and fun for all in 30 seconds or less. &nbs...
Tag Archive for: voice work
Being Award Announcer at the WTA Grand Slam of Voice Over One of the things I love about being a voice over announcer are the places and jobs it takes me vicariously or in person. This October, one of the biggest events in the female tennis world was held in Singapore. The Women’s Tennis Association (WTA) Finals Gala Evening. And though I wasn’t there myself, I was there in voice… performing the award announcements and spinning the stories behind each player. This high profile gig was ube...
Why Voice Over is the Key to a Successful PSA Your craft, profession or career, presents opportunities to be of service. To give back. For a voice over artist, performing the VO on public service announcements (better known as PSAs) hits that sweet spot for me. I’m currently sitting in a friend’s living room in LA, here this week nominated for an Award for my narration on a PSA, I’m also struck by the plights they serve. Top of mind now are the horrible wildfires devastating ...
Determining Rates: A Formula for a Simple Voice Over Pricing Guide While eating cake in Uncle Roy Yokelson’s Jersey living room this past weekend at the 13th Annual VO Barbecue, I tossed out this blog idea to Dan Leonard, George Whitham, Brad Newman, and a few others and got a thumbs up. So here goes. I am about to stir the pot. Having been a full-time voiceover artist for over 25 years, I am very passionate about voiceover rates, have heaps of experience in what constitutes industry-standard ...
How to Shoot Your Voiceover Career in the Foot – Worst Practices If you ever get a chance to help out in any casting project, take it. Whether you sign up as a reader for a day, get an summer internship at a casting house or even volunteer to answer phones, being on the other side of the proverbial casting couch gives you an unparalleled vantage point and insight into what separates the bookable from the floundering. As a voice over artist with a long, successful career, I’ve tracked my ...
How Copywriters and VoiceOver People Triumph over Disruption Sipping nectar of the bean and browsing my groups this morning, I was inspired by copywriter chieftain Steve Roller and how many similar cliffs of insanity people in the copywriting and voiceover narration fields have to scale to triumph lately. All because of the (anti) buzzword of the decade “disruption.” That concept we all rallied around. Even got excited about. At first. Kind of like the frog, happy in a pot of wate...
The eLearning Industry is expanding rapidly and needs good (read: great) voiceover actors to help make their training projects achieve end goals and win results. Here are three things you can do to stake your claim in this booming industry. Educate Yourself about the eLearning Industry By and large, the people who would hire voiceover talent in the e-Learning industry are a bright and bookish lot. That is to say, they are more comfortable with you going to play in their playground, rather...
In the voiceover world, your demo is your calling card. More important than your business card, or website, it’s a reflection of work you have done or are capable of doing. A demo becomes your audition to audition. It needs to be good. A poorly written, badly directed, over or under produced demo can kill opportunities and sabotage your efforts. I have multiple demos on my website. Commercial, eLearning, explainer, audiobook, trailer, accents and characters just to name a few, but if I...
My love of my craft of voice over arts (and my family) are my motivating factors to be and stay organized. Thank Heavens for my people and VOICEOVERVIEW. ‘Cause left to my own devices, I would forget to invoice clients, wallow in stacks of empty coffee mugs, trip over piles of discarded clothes and keep missing the garbage truck. I knew I needed a CRM (Customer Relationship Management) tool and forlornly attempted to adapt to Nimble and Zoho, but my voiceover business needs did not fit ...
Breaking into the entertainment industry whether voiceover and acting or music and producing is not a clear-cut path. It’s not like medical school or studying for the bar. The road is circuitous and different for everyone. Like the traditional professions, it does take an investment of time and money and a coach or mentor that offers good advice. Good counsel. When I was asked to be part of TheDreamCounsel.co I jumped at the chance. I’ve been in the entertainment industry and specific...
