Kim Handysides | Website Narration Voice Over

If you don’t yet have videos on your website, you need to. Videos pack content into tight entertaining info nuggets that people love to consume. They increase traffic to your site and encourage visitors to spend more time with you once they are there. People remember your message better when it’s in video form and videos lead more people to take action than text and images.

For most of those videos, great voice over narration is not only the sound element of choice, it’s another opportunity for you to better brand your company. Choosing a consistent voice over narrator for all your videos is a very strong branding choice. Another option is to cast one narrator for one product or one type of video.

Website narration is found on many different types of videos. For example, introduction and mission statement videos are often known as “Who we are” or “Our story” videos. These are popular landing page primers that whet your visitors appetite for more. Other popular website video opportunities include those where an excellent narrator draws your visitors in, as you visually tell show more about you through case studies, culture videos, how-to’s, how-it-works, and tutorials. You may include presentations, events and product review videos. Production elements run the gamut and range from animation and whiteboard to video, even stop-motion.