Whether you're a copywriter cobbling commercials or performing a script as a voiceover artist, there are big differences between brand ads and retail ads. Essentially the first is about a feeling we want people to associate with a product or service. The second is basically an event. They have … [Read more...] about Commercial Voice Over Tips: Brand Vs Retail
Voiceover Business
Local Ads and Small Markets Win Big Using Professional Online Voice Over
Since the world shifted online over the last year or so, a little-tapped resource became available to small market ad agencies. Great, professional online voice over talent. Rather than being limited to local talent to voice their ads, those with greater experience can be accessed with a simple … [Read more...] about Local Ads and Small Markets Win Big Using Professional Online Voice Over
8 Ways to Negotiate a Blissful Voice Over Work From Home Life
A lot of people are thrilled to be getting back to the downtown office, but not everyone wants to go back to work on-site full time. It’s estimated that 20% of employees worked from home before the outbreak, 71% currently work from home and 77% of employees say that continuing to work from home … [Read more...] about 8 Ways to Negotiate a Blissful Voice Over Work From Home Life
5 Mistakes That Can Sink Your Voice Over Actor Career
As a successful voice-over actor for three-quarters of my adult life, I’ve seen (and made) some mistakes that made the climb harder. Here are my top five mistakes to avoid so you can have your best voice over actor career. #1 A Bad Demo This is a biggie, if your website is your storefront then … [Read more...] about 5 Mistakes That Can Sink Your Voice Over Actor Career
Insider Cheat Sheet for Where to Find Voice Acting Jobs
Like so many freelancers in the gig economy, a voice over artist is always on the hunt for the next voice acting job. We pretty much relinquish security for our art. No doubt about it, the actual voice acting jobs are fun and fulfilling, but a majority of our time is spent finding the next gig. So … [Read more...] about Insider Cheat Sheet for Where to Find Voice Acting Jobs
Insider Scoop: A Day in the Life of a Top Notch Voice Over Artist
A lot of people, including voice over artists, those new to the world of voiceover, or ones just curious about this industry, wonder what happens during a typical day for a voice over artist. One super cool thing about this field is that days are rarely the same. The kind of voice work we perform … [Read more...] about Insider Scoop: A Day in the Life of a Top Notch Voice Over Artist