How Copywriters and VoiceOver People Triumph over Disruption Sipping nectar of the bean and browsing my groups this morning, I was inspired by copywriter chieftain Steve Roller and how many similar cliffs of insanity people in the copywriting and voiceover narration fields have to scale to triumph lately. All because of the (anti) buzzword of the decade “disruption.” That concept we all rallied around. Even got excited about. At first. Kind of like the frog, happy in a pot of wate...
Tag Archive for: marketing
Business. The word alone used to send icy shivers down my spine. But, to be a professional artist, as in be able to write “artist” or “musician” or “dancer” or “actor” on your annual tax forms (aka more money coming in than going out) you must understand your talent or product IS your business. Perhaps it was my childhood, growing up lean, but I’ve always had a healthy respect for money and when I began cashing checks, I thought of my voice work/acting as my business. But when ...
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