Sipping nectar of the bean and browsing my groups this morning, I was inspired by copywriter chieftain Steve Roller and how many similar cliffs of insanity people in the copywriting and voiceover narration fields have to scale to triumph lately. All because of the (anti) buzzword of the decade … [Read more...] about How Copywriters and VoiceOver People Triumph over Disruption
Voiceover Business
Male or Female Voice Over: When Gender Matters, When it Doesn’t
To the average Jane or Joe, voice overs are ubiquitous. We hear them on the radio, on TV and in movies. We hear them in ads on YouTube or Spotify. Yet, how many of us stop to think about whether the voice artist is a man or a woman and whether it matters to us as consumers. A lot that can be said … [Read more...] about Male or Female Voice Over: When Gender Matters, When it Doesn’t
How Professional Voice Actors Break Down their Prices
What's the first question I'm asked along with how fast can you get this back to me? "What are the prices?" I, like most voiceover artists will answer with a clear as mud, "It depends." So, let's demystify this. Professional voice over actors base their rates on three major parameters: use, … [Read more...] about How Professional Voice Actors Break Down their Prices
What to Do When People Hate your Work
Once in a while, hopefully once in a long while, you’re going to encounter someone who hates your work. It could be a critic, a competitor, a troll…hopefully it’s not your client, but occasionally that happens too. What do you do when that happens? First off, acknowledge … [Read more...] about What to Do When People Hate your Work
Toxic & Taboo Blunders in the Commercial Voiceover Studio
Happily, most of my voiceover acting life has been supported by a steady stream of commercial work. In discussions with a student, I realized there were reasons for that beyond being able to deliver a great read. Yes, you have to know what the market wants, give your director what s/he wants and … [Read more...] about Toxic & Taboo Blunders in the Commercial Voiceover Studio
How to Win in the eLearning Industry as a Voiceover Actor
The eLearning Industry is expanding rapidly and needs good (read: great) voiceover actors to help make their training projects achieve end goals and win results. Here are three things you can do to stake your claim in this booming industry. Educate Yourself about the eLearning … [Read more...] about How to Win in the eLearning Industry as a Voiceover Actor