Ask anyone who knows me in my voice over life. I love video ads. In fact, if I had to choose only one form of voice work to do for the rest of my life, it would be commercial voice overs. The kind that sells things to the everyday Jane & Joe. Like this 15 second gem for … [Read more...] about Spotlight on a Retail Video Ad: My Voice Over Life
advertising
Nailing Funny Commercial Scripts for Non-Comedians
Advertising companies know if you want to reel in a buyer, use a joke for your bait. ‘Cause, let’s face it—commercials aren’t really what audiences tune in to see or hear. That’s why the best advertising is concise, clever and tend toward the comical. Is it any wonder that 30-second Super Bowl … [Read more...] about Nailing Funny Commercial Scripts for Non-Comedians
Join the Conversational Read: 2017 and Beyond
Want to be timely? Want to be heard? Ask your male or female voice over actor to make it conversational. A recent voice industry trend report says the most sought after type of narration read now and for the foreseeable future is flawed, imperfect, and sounds a lot like your best friend. It’s … [Read more...] about Join the Conversational Read: 2017 and Beyond